TravisM

TravisM

As an entrepreneur with more than 25 years of experience and leadership in technology, I am passionate about creating cloud-computing software solutions for business problems primarily found within the energy industry. I have dedicated my career to software engineering and building companies that develop, market, implement and support those systems for enterprise customers. My approach as a technology leader is very "hands-on" regarding architecture and product design.

I started LiquidFrameworks in 2005 and grew the business from bootstrap to venture to private equity and ultimately sold it in 2021 to ServiceMax, a field service management software company owned by Silver Lake, GE and Salesforce. LiquidFrameworks is an OEM Salesforce partner that provides the FieldFX product suite, a field operations management solution specifically designed for service providers in the upstream oilfield, industrial service and emergency response industries. FieldFX is a cloud-based software package delivered on the Salesforce Platform to companies that have a mobile workforce operating in disconnected environments. FieldFX includes modules for E-ticketing, Schedule & Dispatch, Enterprise Asset Management, Timecards, CPQ (Configure, Price, Quote), Invoicing and Analytics.